Recontextualizing the 10-point type of a scientific report published in 1870, Shinn expresses massive respect for the readability of a much-maligned genre. He has produced sleekly refined, micro-detailed vector drawings by eye, without the usual assistance of scans for tracing, thus presenting an ironic critique of the way in which mechanical imagery beguiles us with the trite veracity of simulacra, conditioning the expectations of perception.
Copyright 2008 by Nick Shinn, Shinntype. All rights reserved.
Nick Shinn (b. London, 1952) is an art director and type designer. He teaches at York University in Toronto, and is a founding member of the Type Club of Toronto. He writes regularly for Graphic Exchange magazine, and has contributed to Applied Arts, Marketing, Design, and Druk. He founded Shinn Type in 1999, and made fifteen type families. Interview by Jan Middendorp, in which he describes himself as a contrarian. Pic by Isaias Loaiza. Pic by Chris Lozos at Typo SF in San Francisco in 2012. Custom typefaces have been produced for newspapers such as The Birmingham News (Alabama), The Chicago Tribune, The Daily Express (London), The Daily Mail (London), The Globe and Mail (Toronto), The Montreal Gazette, and The St. Petersburg Times (Florida). Custom fonts, with exclusive rights, have been created for corporations such as Thomson Nelson, Enbridge, Rogers Communications Inc., and Martha Stewart Living. Nick organizes type evenings in Toronto all year long.
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