Yefimov Serif is a contemporary serif face, with low contrast, squarish shapes of round glyphs and emphasized businesslike nature. It is one of the last original faces by Vladimir Yefimov. Yefimov Serif will suit perfectly for business texts, periodicals and corporate identity. The typeface was completed by Maria Selezeneva and released by ParaType in 2014.
Design: Vladimir Yefimov, Alexandra Korolkova, Maria Selezeneva
Copyright 2014 by ParaType. All rights reserved.
Vladimir Yefimov was one of the most respected Russian type designers. He was born in Moscow, Russia, in 1949, studied at Moscow Art School, and graduated from the Moscow Printing Institute in 1973 as a graphic designer. He worked at the Type Department of NPO Polygraphmash (1973-91) and at ParaGraph Intl., Moscow (1992-98) designing Cyrillic typefaces. He was then the art director and a co-founder of ParaType, Inc., Moscow.
Alexandra Korolkova (born 1984) is a Russian typeface designer. She was awarded the infrequently presented Prix Charles Peignot in 2013 by the Association Typographique Internationale, becoming the first Russian prizewinner. Korolkova’s best-known work is probably the PT Fonts project, a partly open-source project commissioned by the Russian Ministry of Communications as a single family able to support all the common variations of the Cyrillic script. Korolkova works for the company ParaType and studied at the Moscow State University of Printing Arts. She is the author of the book Living Typography (Russian: Живая типографика) and has also given lectures on Cyrillic letter structure. She has also designed the typeface FF Carina for FontShop.
Moscow-based type designer, known first as Maria Selezeneva, and then as Maria Kharlamova. In 2014, she cooperated with Alexandra Korolkova on a revamped Journal Sans typeface at Paratype, called Journal Sans New (Latin and Cyrillic).