Stratos

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Description

A family that rethinks concepts of weight and width, spanning multiple hierarchies within a single style. Stratos is a geometric grotesque whose peculiar utility is derived from unusual ideas about proportion. It eschews conventional notions of typographic relationships — not just for novel effect, but to empower the user to do more interesting things with type.

The first and most obvious of these surprises can be seen in the difference between its upper- and lowercase. The caps are condensed, inspired by gothic wood type of the 20th century, while the minuscules are akin to certain classic geometric sans serifs, with circular rounds (o, d, b, p, q) and horizontal terminals (a, c, e, g, s). This contradiction presents intriguing possibilities. Used separately, the two designs exude individual personalities: the compact caps fill a page with the impact of a Victorian-era poster; the lowercase conveys an austere modernity. When employed together, the look is unexpected but surprisingly functional, thanks to carefully balanced spacing and weight.

The other uncommon concept has to do with the widths between weights. In Stratos, a line set in Black occupies no more space than one set in Thin. Each of the family’s ten weights share a common width — a technique known as multiplexing. This is useful for experimenting with font choice in magazine layouts, where content can remain constant while weight is adjusted. It also presents interesting opportunities for expressive and responsive typography. A website with dynamic backgrounds, for example, can serve the appropriate weight for optimal legibility without effecting the width of the text or the wrapping of lines. The upper- and lowercase letters are multiplexed as well, offering even more design flexibility.

Awards & distinctions

Type Directors Club New York Certificate of excellence 2017

Typographica’s favourite of 2016

Design, Publisher, Copyright, License

Design: Jean-Baptiste Levée and Yoann Minet (Production Type)

Cyrillic design: Ilya Ruderman , Yury Ostromentsky

Publisher: Production Type

Copyright 2016 by Production Type. All rights reserved.

Specimen: Stratos (PDF)

Jean-Baptiste Levée

Jean-Baptiste Levée

Jean-Baptiste Levée is a French type designer based in Paris. He is a co-founder of the Bureau des Affaires Typographiques, and teaches typeface design at ESAD Amiens (and before that, at the Caen-Cherbourg school of Arts & Media and at the University of Corte). His latest work is mostly published at Production Type which he manages.
More… LUC DEVROYE | TYPE DESIGN INFORMATION

Yoann Minet

Yoann Minet

Yoann Minet (b. 1988, Tulle), graduate of Ecole Estienne in Paris, who lives in Paris, where is the lead designer at Production Type.
More… LUC DEVROYE | TYPE DESIGN INFORMATION

Ilya Ruderman

Ilya Ruderman

Ilya Ruderman, a type and graphic designer and teacher, lives and works in Moscow. He is a graduate of the Moscow State University of the Printing Arts (2002), where his graduation project was done under the supervision of Alexander Tarbeev. He has a MA degree in type design from the Type & Media program at the Royal Academy of Art in the Hague (2005). After completing the program, he returned to Moscow, where he has collaborated for a number of media: Kommersant, Afisha, Moskovskiye Novosti, Bolshoi Gorod and Men’s Health Russia. In 2005-2007 he was art director for Afisha’s city guidebooks, following which he was art director for RIA-Novosti, a news agency, for several years. Since 2007 he has also supervised the curriculum in type and typography at the British Higher School of Art and Design in Moscow. He has been very active as a consultant on Cyrillic since 2008. In 2014 he founded CSTM Fonts with Yury Ostromentsky. Typefaces by Ilya Ruderman: BigCity Grotesque Pro, Kazimir, Permian (a typeface-brand for the city of Perm) and Cyrillic versions of: Austin, Dala Floda, Graphik, Marlene, Moscow Sans (as a consultant), Typonine Sans, Thema.
More… TYPE.TODAY | KAZIMIR

Yury Ostromentsky

Yury Ostromentsky

Yury Ostromentsky is a type and graphic designer. He is a graduate of the Moscow State University of the Printing Arts (2002), where his graduation project was done under the supervision of Alexander Tarbeev. He has worked as a designer and art director for publishers and design studios. From 2004 to 2012, he served as art director of the magazine Bolshoi Gorod (Big City), for which he created several display typefaces as well as several original typefaces and Cyrillic versions of Latin fonts in collaboration with Ilya Ruderman. His typefaces were honored at the Contemporary Cyrillic 2009 and 2014 competitions. In 2004 he and Ruderman, Dmitri Yakovlev and Darya Yarzhambek created DailyType, a website. In March 2014, again with Ruderman, he founded CSTM Fonts. Typefaces by Yury Ostromentsky: RIA Typeface, Kazimir, Pilar, BestLife.
More… TYPE.TODAY | KAZIMIR

Commercial License

Where to buy: TYPE.TODAY

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